Brand
ProjectBetsey Johnson Summer 2024

Betsey Johnson Betsey Johnson Summer 2024 2024
Associated creatives
Tags
Description
This portrait for the Betsey Johnson Summer 2024 campaign features model Stella Lucia wearing statement heart-shaped sunglasses encrusted with rhinestones and a pink fabric headwrap. Photographed by Tom Schirmacher with art direction by James Worthington Demolet, the close-up shot highlights playful fashion accessories and soft makeup styling. The lighting is bright and even against a minimal neutral background, emphasizing the brand's vibrant aesthetic.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Eyewear
Color
Blush (60%)
Jet Black (40%)
Background
White Seamless
Context
Advertising Campaign




