Betsey Johnson Betsey Johnson Summer 2024 2024

Description

Fashion editorial portrait for the Betsey Johnson Summer 2024 campaign, photographed by Tom Schirmacher with creative direction by James Worthington Demolet. Model Stella Lucia is featured wearing a black strapless dress with a large bow detail, matching gloves, and patterned sneakers, posing gracefully against a crinkled metallic foil prop in a minimalist white studio. The scene is styled by Vittoria Cerciello, with hair by Tamara McNaughton, makeup by Jen Myles, nails by Gina Edwards, and set design by Andy Harman. The cool-toned lighting and clean environment highlight the playful yet contemporary aesthetic of the collection, complemented by chrome graphic typography overlaying the foreground.

Style

Editorial, Horizontal, Cool, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Background

White Seamless

Context

Advertising Campaign