Brand
ProjectGeneration Bershka

Bershka Generation Bershka 2024
Associated creatives
Tags
Description
Model Dominik Datko walks across a neutral grey studio setting in full profile, captured by photographer William Arcand for Bershka. He is styled in a monochromatic black ensemble featuring a structured layered shirt jacket, relaxed wide-leg trousers, and chunky black sneakers. Soft directional lighting casts subtle shadows, emphasizing the volume and silhouette of the minimalist streetwear look.
Style
Vertical, Commercial, Minimalist
Techniques
Soft Light
Industries
High Street Fashion
Color
Jet Black (100%)
Background
Grey Seamless
Context
Advertising Campaign
