
Bershka Generation Bershka 2024
About
A full-length portrait from the Generation Bershka project for Bershka, photographed by William Arcand. Model Dominik Datko wears a dark grey hooded sweatshirt with a half-zip neckline pulled up over the lower face, paired with dark technical cargo pants featuring white contrast stitching and zippered pockets. Chunky grey lace-up sneakers complete the utilitarian outfit. The subject stands centrally against a solid pale blue gradient studio background with soft overhead lighting.
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Background
Gradient
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Advertising Campaign