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BrandBanana Republic
ProjectHoliday 2024 Ad Campaign
Group of friends opening Christmas gifts together in a cozy living room decorated for the holiday season

Banana Republic Holiday 2024 Ad Campaign 2024

Associated creatives

Greg Harris & Gia Coppola
Greg Harris & Gia CoppolaPhotographers
Lauren Hutton
Lauren HuttonTalent
Mark Vanderloo
Mark VanderlooTalent
Michelle Ouellet
Michelle OuelletTalent
WanTing Zhao
WanTing ZhaoTalent
and Malick Bodian
and Malick BodianTalent
San Francisco
San FranciscoLocation

Tags

group of people opening giftspeople opening giftsgroup of peoplefriends celebrating christmasholiday ad campaignwrapped christmas giftsfestive living room

Description

A diverse group of models gathers in a warm, festively decorated living room for the Banana Republic Holiday 2024 ad campaign. Wrapped presents surround the group as they unbox gifts and share joyful moments. The scene is styled with seasonal knitwear, patterned scarves, and rich textures against a domestic interior.

Style

Horizontal, Commercial, Warm, Golden Hour

Techniques

Natural light

Industries

High Street Fashion

Color

Navy (30%)
Medium Grey (30%)
Pure White (40%)

Background

Living Room

Context

Advertising Campaign