Holiday 2024 Ad Campaign 2024

Description

This campaign image features a diverse group of models walking outdoors near a building exterior in San Francisco, carrying wrapped gift boxes and a suede bag for the Banana Republic Holiday 2024 ad campaign. Photographed by Greg Harris and Gia Coppola, the scene captures candid movement with natural daylight illuminating the warm-toned setting. The subjects wear layered seasonal apparel including plaid shirts, cable knit sweaters, and dark trousers. The composition employs a dynamic horizontal frame highlighting festive gifting and lifestyle styling.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Residential Building

Context

Advertising Campaign