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ProjectHoliday 2024 Ad Campaign
Three people sitting around a wooden outdoor table by the water, sharing a meal and playing cards.

Holiday 2024 Ad Campaign 2024

Associated creatives

Greg Harris & Gia Coppola
Greg Harris & Gia CoppolaPhotographers
Lauren Hutton
Lauren HuttonTalent
Mark Vanderloo
Mark VanderlooTalent
Michelle Ouellet
Michelle OuelletTalent
WanTing Zhao
WanTing ZhaoTalent
and Malick Bodian
and Malick BodianTalent
San Francisco
San FranciscoLocation

Tags

three people diningpeople dininggroup of peopleman reaching across tablewoman holding playing cardswoman wearing cap

Description

Captured by photographers Greg Harris and Gia Coppola for Banana Republic's Holiday 2024 Ad Campaign, this image features three models gathered around a rustic table set on a wooden pier. The group is engaged in conversation and casual card games while enjoying an outdoor meal with seafood platters, bottles, and glassware. Natural daylight illuminates the scene against the backdrop of a waterfront and a wooden railing structure. The subjects wear layered casual autumn and winter apparel, contributing to an outdoor lifestyle atmosphere.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Chocolate (40%)
Jet Black (30%)
Charcoal (30%)

Background

Bridge

Context

Advertising Campaign