BrandBalmain
ProjectPre-Fall 2025 Ad Campaign

Balmain Pre-Fall 2025 Ad Campaign 2025
Associated creatives
Tags
Description
Balmain presents its Pre-Fall 2025 ad campaign photographed by Winter Vandenbrink, with art direction by Ezra Petronio and Lana Petrusevych, and styling by creative director Olivier Rousteing. The high-angle editorial shot captures a female model in motion as she walks across a street crosswalk. She wears a long black strapless gown with a lace bodice and a sleek satin skirt, paired with dark boots. A black handbag featuring an oversized, chunky gold chain strap is held in her hand, complemented by a layered gold chain necklace. Natural daylight illuminates the street scene, casting sharp shadows on the asphalt and road markings.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (70%)
Gold (30%)
Background
Street
Context
Advertising Campaign




