Brand
ProjectPre-Fall 2025 Ad Campaign

Balmain Pre-Fall 2025 Ad Campaign 2025
Associated creatives
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Description
This image is part of the Pre-Fall 2025 ad campaign for Balmain, photographed by Winter Vandenbrink with art direction by Ezra Petronio and Lana Petrusevych. The central subject is a woman wearing a strapless black dress, statement necklace, dark sunglasses, and strapped heels, walking along a sunny urban sidewalk. Two figures appear out of focus in the immediate foreground, framing the composition with natural daylight illuminating the scene. The background reveals architectural stone details of a building exterior. The campaign styling is completed with hair by Yuji Okuda, makeup by Satoko Watanabe, casting by Anita Bitton, and nails by Alexandra Janowski.




