Logo
  • Home
  • ·Media
  • ·Balmain Pre-Fall 2025 Ad Campaign Editorial
BrandBalmain
ProjectPre-Fall 2025 Ad Campaign
Model walking on a stone sidewalk wearing a white utility shirt dress and black boots, shot from above.

Balmain Pre-Fall 2025 Ad Campaign 2025

Associated creatives

Olivier Rousteing
Olivier RousteingBalmain Creative Director
Ezra Petronio & Lana Petrusevych
Ezra Petronio & Lana PetrusevychArt Director
Winter Vandenbrink
Winter VandenbrinkPhotographer
Olivia Petronella Palermo
Olivia Petronella PalermoModels
Yuji Okuda
Yuji OkudaHair
Satoko Watanabe
Satoko WatanabeMakeup
Anita Bitton
Anita BittonCasting Director
Alexandra Janowski
Alexandra JanowskiManicurist

Tags

woman walking on sidewalkwoman walkingwomanwhite utility dresswhite dressutility dressblack bootsboots

Description

This image for the Balmain Pre-Fall 2025 ad campaign, photographed by Winter Vandenbrink with art direction by Ezra Petronio and Lana Petrusevych, features a model walking outdoors along a stone sidewalk. The subject wears a crisp white utility-style shirt dress belted at the waist, paired with dark boots. The high-angle perspective captures harsh shadows cast across the stone pavement from nearby architectural elements. Additional credits include casting by Anita Bitton, hair by Yuji Okuda, makeup by Satoko Watanabe, and manicures by Alexandra Janowski.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (50%)

Background

Street

Context

Advertising Campaign