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BrandAuralee x Tekla
ProjectFall 2024 Ad Campaign
Man relaxing in thermal water with a green towel wrapped around his head between rock formations

Auralee x Tekla Fall 2024 Ad Campaign 2025

Associated creatives

Takuhito Kawashima
Takuhito KawashimaCreative Director
Nikki McClarron
Nikki McClarronPhotographer
Kohei Takabatake
Kohei TakabatakeModel
Reina Ogawa Clarke
Reina Ogawa ClarkeStylist
Tsubasa Dicky
Tsubasa DickyHair
Kazuhiro Takenaka
Kazuhiro TakenakaMakeup

Tags

man relaxing in thermal waterman in thermal waterman relaxingthermal watermangreen toweltowel wrapped around head

Description

This photograph from the Fall 2024 ad campaign by Auralee x Tekla was captured by photographer Nikki McClarron with creative direction by Takuhito Kawashima. Model Kohei Takabatake rests with eyes closed in natural thermal water, cradled between rough rock formations. A pale green towel is wrapped securely around his head, framing his face. The styling is by Reina Ogawa Clarke with hair by Tsubasa Dicky and makeup by Kazuhiro Takenaka. The overhead perspective emphasizes a serene, contemplative mood in an outdoor thermal setting.

Style

Lifestyle, Vertical, Earthy, Grainy

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Sage (40%)

Background

Rocky Coast

Context

Advertising Campaign