BrandAuralee x Tekla
ProjectFall 2024 Ad Campaign

Auralee x Tekla Fall 2024 Ad Campaign 2025
Associated creatives
Tags
Description
This fashion editorial image from the Auralee x Tekla Fall 2024 ad campaign features model Kohei Takabatake standing atop a rock in a lush, misty garden. In the background, a traditional Japanese house with sliding glass doors and dark wooden framework is softly obscured by heavy fog and dense foliage. The subject wears a relaxed cream-toned matching shirt and trouser set, paired with a beanie. Photographed by Nikki McClarron with creative direction by Takuhito Kawashima, the composition employs a soft, warm color grading and atmospheric haze to create a tranquil, contemplative mood.
Style
Editorial, Vertical, Warm, Nostalgic
Techniques
Natural light
Industries
Designer Fashion
Color
Cream (70%)
Beige (30%)
Background
House
Context
Advertising Campaign