Auralee x Tekla Fall 2024 Ad Campaign 2025

Description

This still life product photograph from the Auralee x Tekla Fall 2024 ad campaign features a round woven basket filled with folded apparel items. Inside the basket rest a pale green button-down shirt, a brown knitted beanie with a pom-pom, a folded blue textile, and a pair of ribbed brown socks. The basket sits directly on a traditional tatami mat floor with visible woven reed textures and seam borders. The composition is shot from an overhead angle with soft, natural lighting casting gentle shadows.

Style

Editorial, Vertical, Earthy

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Context

Advertising Campaign