BrandAuralee x Tekla
ProjectFall 2024 Ad Campaign
Auralee x Tekla Fall 2024 Ad Campaign 2025
Associated creatives
Tags
Description
This editorial portrait from the Auralee x Tekla Fall 2024 campaign features a model lying on their side across a white bed. The subject wears light blue cotton shorts with a gathered elastic waistband and a simple white t-shirt. The composition captures a quiet, intimate moment with soft, natural lighting illuminating the indoor bedroom setting. Photographed by Nikki McClarron with creative direction by Takuhito Kawashima, the image highlights relaxed loungewear against a minimalist backdrop.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Powder Blue (50%)
Pure White (50%)
Background
Bedroom
Context
Advertising Campaign