Brand
ProjectA/X S/S 24

Armani Exchange A/X S/S 24 2024
Associated creatives
Tags
Description
Shot for the Armani Exchange Spring/Summer 2024 campaign by photographer Valeria Herklotz and styled by Marc Goehring, this studio portrait features a model dressed in a monochrome white denim ensemble. The look comprises a cropped, long-sleeved button-up denim jacket paired with a coordinating utility-pocket mini skirt. The model has dark curly hair styled in a short bob and faces the camera against an even, softly lit white seamless background.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
Designer Fashion
Color
Pure White (80%)
Jet Black (20%)
Background
White Seamless
Context
Advertising Campaign