Brand
ProjectBrand Identity

Amerikalinjen Brand Identity 2020
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Description
A clean studio photograph shows a closed pale pink hardcover book resting at an angle on a matte grey surface. The book features minimal red typography near the top and bottom edges, along with a bright red ribbon bookmark protruding from the bottom corner. The lighting is soft and even, casting a gentle shadow beneath the book to create depth. The design was created by Scandinavian Design Group as part of the brand identity project for Amerikalinjen.