BrandAmerikalinjen
ProjectBrand Identity
Amerikalinjen Brand Identity 2020
Associated creatives
Tags
Description
An open book rests on a neutral grey surface, displaying a carefully designed editorial spread for the Amerikalinjen brand identity. The left page features striking red background color blocks paired with bold white typography reading A New Era of Jazz, alongside accompanying body text. The right page presents structured columns of typography alongside a photographic inset depicting a warmly lit bar interior with red seating. Created by Scandinavian Design Group, the layout highlights clean typography and intentional grid alignment.
Style
Editorial, Horizontal, Clean
Techniques
Typography
Color
Magenta (50%)
Pure White (50%)
Background
Grey Seamless
Context
Editorial