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BrandAmerikalinjen
ProjectBrand Identity
An open hardcover book showing interior pages with photographs, text blocks, and architectural imagery against a plain grey background.

Amerikalinjen Brand Identity 2020

Associated creatives

Scandinavian Design Group
Scandinavian Design GroupGraphic Design

Tags

open hardcover bookhardcover bookbook spreadeditorial designbrand identity bookbook layoutpublication design

Description

An open hardcover book lies flat on a neutral grey surface, displaying two facing pages from a brand identity project. The layout includes columns of typography, pull quotes, and multiple photographs depicting architectural interiors and hands holding glassware. The publication design showcases a clean editorial grid with pink accents along the page edges and a ribbon bookmark dangling below. The spread captures the comprehensive editorial approach created for Amerikalinjen by Scandinavian Design Group.

Style

Editorial, Horizontal, Clean

Techniques

Typography

Industries

Digital Media & Publishers

Color

Pure White (50%)
Medium Grey (30%)
Blush (20%)

Background

Grey Seamless

Context

Editorial