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BrandAMA
ProjectBrand Identity
Two circular graphic elements featuring the AMA brand logotype on a solid copper disc and a detailed underwater scene on an adjacent orb.

AMA Brand Identity 2023

Associated creatives

Glasfurd & Walker
Glasfurd & WalkerGraphic Design
Ian Lanterman
Ian LantermanPhotography
&Daughters
&DaughtersInterior Design

Tags

AMA brand identitybrand identityAMA logoAMA logotypecircular graphic elementunderwater illustrationunderwater scene

Description

This image showcases two distinct circular graphic elements set against a solid black background. On the left, a solid copper-colored disc displays the custom black typography of the AMA brand logotype across its center. On the right, a matching circular frame contains an intricate, textured underwater scene filled with amber tones, organic floating shapes, and small luminous bubbles. The composition highlights clean graphic design balanced with organic illustrative elements. This brand identity project was created with contributions from Glasfurd and Walker, Ian Lanterman, and &Daughters.

Style

Artistic, Horizontal, Graphic

Color

Rust (50%)
Caramel (50%)

Background

Black Seamless

Context

Advertising Campaign