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BrandAMA
ProjectBrand Identity
Illuminated bar interior with rows of liquor bottles on glowing shelves and dark counter seating for AMA brand identity project

AMA Brand Identity 2023

Associated creatives

Glasfurd & Walker
Glasfurd & WalkerGraphic Design
Ian Lanterman
Ian LantermanPhotography
&Daughters
&DaughtersInterior Design

Tags

bar interiorliquor bottlesilluminated shelvingbar counterbar stools

Description

This interior photograph for the AMA brand identity project captures a sophisticated bar environment bathed in warm, atmospheric lighting. Shelves lined with rows of liquor bottles are illuminated from behind, casting a vibrant orange glow across the textured walls and reflected surfaces. The polished bar counter extends across the foreground, accompanied by sleek upholstered stools positioned below a dark overhead structure. The composition emphasizes architectural depth, rich tones, and refined hospitality design executed by Glasfurd & Walker, Ian Lanterman, and &Daughters.

Style

Horizontal, Cinematic, Moody, Warm

Techniques

Low-key / chiaroscuro

Industries

Restaurants

Color

Burnt Orange (50%)
Jet Black (50%)

Background

Bar

Context

Advertising Campaign, Brand Film / Corporate Video