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Brand
Akubra
ProjectSummer of Akubra
Blonde woman wearing a tan felt Akubra hat and a sleeveless utility vest against a textured concrete wall.

Akubra Summer of Akubra 2026

Associated creatives

Robbie Fimmano
Robbie FimmanoPhotographer
Natalie Culina
Natalie CulinaCreative Director
Peter Fowler
Peter FowlerCreative Director
Dijana Madison
Dijana MadisonArt Director
Bree Salzmann
Bree SalzmannHead of Marketing
Emma Kalfus
Emma KalfusFashion Stylist
Sophie Roberts
Sophie RobertsHair Stylist
Filomena Natoli
Filomena NatoliMakeup Artist
Thomas Mesker
Thomas MeskerProp Stylist
Lauren Barge
Lauren BargeExecutive Producer
Casey Pippet
Casey PippetProducer

Tags

tan felt hatfelt hattan hatakubra hatsleeveless utility vestutility vestkhaki vestblonde womanblonde modelwoman wearing hat

Description

A close-up portrait of a blonde woman wearing a classic tan felt wide-brim Akubra hat with a braided hatband and a sleeveless khaki utility vest featuring flap pockets and fleece patches. She looks directly at the camera against a textured, neutral concrete background. Warm, soft daylight accentuates natural skin tones and the felt texture of the hat. Bold white typography reading 'AKUBRA' is displayed across the lower portion of the frame.

Style

Vertical, Commercial, Warm, Earthy

Techniques

Soft Light

Industries

Bags & Accessories

Color

Camel (50%)
Beige (50%)

Background

Concrete Texture

Context

Advertising Campaign