Akubra Summer of Akubra 2026

Description

Captured by photographer Robbie Fimmano for the Akubra project titled Summer of Akubra, this outdoor campaign image features a shirtless man wearing a brown felt hat and relaxed white trousers. The subject is seated inside an open-top vintage off-road utility vehicle parked near the shoreline with the ocean visible in the background. The creative direction was led by Natalie Culina and Peter Fowler, featuring art direction by Dijana Madison, fashion styling by Emma Kalfus, hair styling by Sophie Roberts, makeup by Filomena Natoli, and prop styling by Thomas Mesker.

Style

Documentary, Lifestyle, Vertical, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Sandy Beach

Context

Advertising Campaign