Brand
ProjectBrand Identity

ACMI Brand Identity 2020
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Description
An outdoor brand identity installation for ACMI spans a long dark hoarding along a city street under a clear blue sky. Large white bold lowercase letters spelling acmi anchor the center of the display, flanked by inset photographic light panels and promotional messaging. The street pavement and a road occupy the foreground in sharp focus, while classic buildings and trees rise in the background under bright daylight. This project was designed by North.