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ACMl museum brand identity billboard displaying bold typography and photographic panels on a city street.

ACMI Brand Identity 2020

Associated creatives

Tags

Description

An outdoor brand identity installation for ACMI spans a long dark hoarding along a city street under a clear blue sky. Large white bold lowercase letters spelling acmi anchor the center of the display, flanked by inset photographic light panels and promotional messaging. The street pavement and a road occupy the foreground in sharp focus, while classic buildings and trees rise in the background under bright daylight. This project was designed by North.

Style

Horizontal, Commercial, Clean

Techniques

Typography

Industries

Festivals & Events

Color

Jet Black (60%)
Pure White (40%)

Background

Street

Context

Out of Home (OOH)