Victoria Beer

Victoria Beer · Tu Victoria Está Aquí | Lotería

Victoria Beer’s 'Tu Victoria Está Aquí | Lotería' project presents a commercial look at social traditions, centered on a lively outdoor gathering. The film focuses on a group playing a traditional card game, using the brand's product as game markers in a setting defined by warm, golden hour lighting. Developed by THIRD EAR, the project highlights the kinetic energy of a festive evening. The narrative relies on live-action technique to capture candid interactions, laughter, and the communal nature of the celebration.

Victoria Beer · Tu Victoria Está Aquí | Cobija

Victoria Beer’s 'Tu Victoria Está Aquí | Cobija' campaign captures a celebratory gathering of friends within a lively garage setting. The film leans into a cinematic aesthetic, utilizing dynamic handheld camera movement to navigate the transition from a suburban street at dusk to the brightly lit interior festivities. The project features live-action technique and warm, natural dusk lighting to build the narrative atmosphere. Creative direction for the campaign was provided by THIRD EAR.

Victoria Beer · Your Victory is Here

Victoria Beer · Tu Victoria Está Aquí

Victoria Beer · Celebrating Culture