Victoria Beer
Tu Victoria Está Aquí | Lotería
Brand
Date
Apr 2026
Description
Victoria Beer’s 'Tu Victoria Está Aquí | Lotería' project presents a commercial look at social traditions, centered on a lively outdoor gathering. The film focuses on a group playing a traditional card game, using the brand's product as game markers in a setting defined by warm, golden hour lighting. Developed by THIRD EAR, the project highlights the kinetic energy of a festive evening. The narrative relies on live-action technique to capture candid interactions, laughter, and the communal nature of the celebration.
Style
Horizontal, Commercial, Golden Hour
Industries
Alcoholic Beverages
Color
Jet Black
Camel
Context
TVC / TV Commercial
Associated creatives
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