Tunco

Tunco · Brand Identity

The brand identity for restaurant chain Tunco centres on a vibrant color palette and bold typography to create a cohesive presence across physical and digital environments. The project features graphic design by TRY Design, with illustrative work by Robin Snasen Rengård and photography by Tommy Andresen. Execution across the identity combines motion graphics and static imagery. The visual language utilizes an energetic mix of yellow, purple, and orange tones paired with abstract food-related graphics. Food styling by Mette Mortensen informs the promotional imagery, which leans into clean graphic compositions and editorial photography styles. The identity extends from the physical storefront—marked by neon signage and custom interior design—to UI-focused motion graphics for digital screens. The design system maintains a consistent aesthetic through intentional use of motion graphics, typography, and clean graphic layouts.