Southern Water

Southern Water · TVC August '21

Southern Water presents this commercial campaign, titled TVC August '21, which centers on domestic water conservation initiatives. The project features a suburban setting, utilizing a live-action technique to highlight individual efforts in managing water resources. The cinematography emphasizes a bright, natural light aesthetic, captured in a clean and warm visual style. The narrative follows a young girl within a residential exterior, framing the utility company's message through an approachable outdoor lens.