Ritter Sport

Ritter Sport · Start Your Love Affair with the Square

Ritter Sport presents 'Start Your Love Affair with the Square,' a commercial campaign that leans into a surrealist narrative. The film centers on a quiet, domestic scene transformed by whimsical character integration, blending live-action footage with computer-generated elements to establish its tone. Creative agency Kreuzbergkind led the conceptual direction, while Analog managed the production. The project utilizes high-end VFX / visual effects to merge a human subject with a digital sloth character, employing a warm color palette to anchor the fantasy sequence within a familiar living room setting.