NZTA

NZTA · Small Mistakes

NZTA explores the consequences of driver error in the 'Small Mistakes' public awareness campaign. Through a near-miss scenario at a rural intersection, the production leans into cinematic and documentary-style techniques to capture the tension of an unexpected encounter on the road. The film utilises natural light and desaturated tones to maintain a grounded, realistic atmosphere. The project was developed by agency Clemenger BBDO Wellington, with production handled by FINCH and post-production and VFX services provided by Fin Design + Effects.