More Than Pet Insurance

More Than Pet Insurance · Sausage Goes Social

More Than Pet Insurance explores the bond between owners and their companions in the Sausage Goes Social campaign. The project centers on the dynamic between an Irish Terrier and its owner, capturing candid moments of play within a domestic setting. Produced by Havas Play UK, the spot utilizes a live-action technique to highlight the everyday interaction of pet ownership. The work leans into a warm aesthetic, captured with natural light to create a candid, approachable atmosphere for the insurance brand.