McDonald’s Hong Kong
Featured McDonald’s Hong Kong projects
This week's top McDonald’s Hong Kong projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
McDonald’s Hong Kong · Ronald McDonald Benches
McDonald’s Hong Kong brings a sense of familiar character to the city’s streets in this spot from DDB Hong Kong. The film tracks the journey of two workers in branded jumpsuits as they install the iconic Ronald McDonald benches across various urban settings, from waterfront piers to historic colonial architecture. Utilizing live-action technique and natural light, the commercial captures the delivery process with a focus on community presence. The high-energy narrative leans into the physical interaction with the statues, emphasizing the brand’s footprint across both modern and traditional Hong Kong environments.
McDonald’s Hong Kong · 50th Anniversary
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