Ludia

Ludia · Brand Identity

The brand identity for mobile gaming company Ludia, developed by LG2, establishes a cohesive visual language across both physical and digital touchpoints. The system relies on bold, high-contrast typography paired with a vibrant color palette, anchoring the corporate stationery, printed brochures, and posters in a clean, minimalist aesthetic. Beyond paper collateral, the identity extends into environmental design, with signage and interior applications creating a professional atmosphere within the company's office. Utilizing natural light and structural geometric elements, the design maintains a balance between corporate functionality and artistic flair, complemented by kinetic motion graphics that emphasize the brand's mobile-focused presence.