FINDS

FINDS · Brand Identity

The brand identity for FINDS, developed by Justified Studio, focuses on a bold, high-contrast visual system applied across physical and digital touchpoints. The identity centres on custom lowercase typography and a vibrant palette of neon green and purple, establishing a contemporary and minimalist aesthetic. This branding system extends into an extensive outdoor advertising campaign and a suite of motion graphics. The collateral features graphic vector elements, such as location pins and illustrated hearts, alongside UI designs for a mobile-first e-commerce interface. The work leans into clean, modern design principles to support interactive social shopping feeds and digital navigation.