Dua Lipa

Apple, Dua Lipa · Radical Optimism Tour - Shot on iPhone 17 Pro

Apple and Dua Lipa present a documentary-style look behind the scenes of the Radical Optimism Tour. Shot on iPhone 17 Pro, the project captures the transition from private moments in hotel rooms and rehearsal spaces to the high-energy atmosphere of sold-out arena performances. The film utilizes a vertical framing and live-action technique to maintain an intimate, mobile-centric perspective. With creative direction from the agency TBWA\Media Arts Lab – LA, the narrative shifts between quiet morning preparations and the kinetic energy of stage lights, emphasizing the performance of Dua Lipa throughout her tour.

Dua Lipa · Blow Your Mind (Mwah)

Dua Lipa’s music video for 'Blow Your Mind (Mwah)' captures a high-fashion aesthetic, framing the artist and a diverse cast against the stark backdrop of a brutalist architectural setting. The production leans into a cinematic visual language, utilising moody colour grading and gritty textures to define its environment. The video integrates contemporary streetwear with tailored silhouettes, emphasising bold patterns and statement accessories. Through a live-action technique, the project highlights sharp choreography and rhythmic movement set against raw concrete structures and greenery.

Dua Lipa · The Beat Before (Wembley Stadium)

Dua Lipa · Levitating