Bachan's
Featured Bachan's projects
This week's top Bachan's projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Bachan's · Look for the Octopus: Choose Wisely
Bachan's introduces a whimsical turn in their latest commercial, 'Look for the Octopus: Choose Wisely.' The narrative centers on a grocery store encounter where a father and son's shopping trip is interrupted by a cheerful, headband-wearing octopus mascot. The film leans into a clean, live-action technique, utilizing natural lighting within a retail environment to highlight the product. With agency and creative support from Barrett Hofherr, the spot maintains a humorous tone throughout the interaction, balancing the practical setting with the playful presence of the brand mascot.
Bachan's · Look for the Octopus: Kiddie Pool
Bachan’s introduces a lighthearted perspective to the home cooking experience in its campaign, Look for the Octopus: Kiddie Pool. The commercial captures a suburban backyard scene where a backyard griller is joined by the brand's mascot, an octopus stationed in a kiddie pool, as family members congregate for a meal. Created by agency Barrett Hofherr, the spot leans into a humorous tone, utilizing live-action technique and clean visual composition to anchor the character-driven narrative. The project leverages natural lighting to maintain an authentic outdoor aesthetic while showcasing the brand's product within a casual, social context.
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