Alan Ward
Featured Alan Ward projects
This week's top Alan Ward projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Alan Ward · (Cousins) Furniture Sale
Alan Ward and Cousins Furniture highlight their latest stock liquidation event in this retail campaign. The commercial centres on interior showroom displays, featuring a range of living room seating, dining room tables, and bedroom sets presented with clear promotional text overlays. Developed by AdSmart from Sky, the spot utilizes a clean, live-action technique to communicate clearance information. The project maintains a standard broadcast format, focusing on the scale of the available inventory across the furniture and retail categories.
Alan Ward · (Cousins) Furniture Sale
This commercial campaign for Alan Ward highlights the retailer's Cousins Furniture sale event. The spot captures the showroom experience, focusing on displays of dining sets, beds, and living room furniture to communicate current store liquidation offers. Developed by AdSmart from Sky, the production utilizes standard commercial editing techniques. The creative relies on live-action footage and clear text overlays to present pricing and promotional messaging within a clean, high-visibility visual format.
Alan Ward · 2020
Alan Ward’s '2020' commercial highlights the retailer’s winter sale event across its core homeware and furniture collections. The spot leans into a clean, live-action aesthetic to showcase a variety of interior settings, moving through styled bedroom vignettes, living room arrangements, and family-oriented dining spaces. Produced with agency support from AdSmart from Sky, the campaign captures the breadth of the brand's retail offering. Promotional overlays focus on seasonal incentives, specifically communicating financing options and discounted pricing across the furniture inventory.
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