ViX Paula Hermanny

ViX Paula Hermanny · ViX Paula Hermanny x Rosie Huntington-Whiteley Edition II

The second edition of the collaboration between ViX Paula Hermanny and Rosie Huntington-Whiteley highlights the brand's latest resortwear collection through a series of commercial portraiture and editorial shots. The project features Huntington-Whiteley in a range of designs, from a draped emerald maxi dress set against a warm-toned, minimal backdrop to a vibrant yellow bikini captured on a rocky coastal cliff. The photography, credited to ViX Paula Hermanny, leverages natural light to emphasize the textures of the swimwear and apparel. By alternating between structured studio portraiture and dramatic outdoor settings, the campaign showcases the fluidity of the silhouettes and the saturated color palette of the collection.