UFHealth

1 projects·0 creatives·

Featured UFHealth projects

This week's top UFHealth projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Erin Jackson in a dark athletic suit and sports glasses skating on an indoor rink with lens flare reflections.

Project

UFHealth · Erin Not Done - Winter Olympics '26

This UFHealth campaign, titled 'Erin Not Done - Winter Olympics '26,' profiles Olympic gold medalist Erin Jackson. The project documents her athletic career through a blend of high-speed action photography and commercial video, capturing her journey from childhood roller-skating to elite speedskating performance. The narrative explores themes of recovery and athletic determination, incorporating footage from physical therapy alongside dynamic rink sequences. The visual execution utilizes a cinematic aesthetic, featuring a distinctive chromatic lens flare and natural lighting to emphasize the subject's form. Creative direction for the project was provided by Nirijhar Kumar Das, with post-production and visual effects managed by Nice Shoes.

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