UFHealth
Erin Not Done - Winter Olympics '26
Brand
Date
Feb 2026
Description
UFHealth features Olympic speed skater Erin Jackson in this campaign, titled Erin Not Done - Winter Olympics '26. The project highlights her athletic journey, balancing high-intensity performance on the ice with personal milestones and physical therapy recovery. The visual approach uses a combination of live-action technique and slow motion to capture movement. The creative features a cinematic aesthetic defined by a warm, golden-hour-inspired lens flare that frames Jackson’s stride. Creative support for the project was provided by Nirijhar Kumar Das, with post-production and visual effects handled by Nice Shoes.
Style
Horizontal
Techniques
Slow motion
Background
Sports Venue
Context
Advertising Campaign
Associated creatives
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