The Dutch State Lottery
Featured The Dutch State Lottery projects
This week's top The Dutch State Lottery projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
The Dutch State Lottery · New year's Eve Draw
The Dutch State Lottery presents the New Year's Eve Draw, a commercial film capturing a character-driven narrative set within a domestic interior. The work centers on a man preparing for the holiday, with the production leaning into warm indoor lighting to establish a naturalistic atmosphere. Produced by Pink Rabbit, the project features creative work from TBWA NEBOKO and Men in Green. The film incorporates a cinematic live-action technique, supported by post-production and visual effects from Crabsalad and Ambassadors. Audio and sonic identity for the campaign were developed by Amp.Amsterdam // The Sonic Branding Company.
The Dutch State Lottery · Canine Companion
The Dutch State Lottery presents Canine Companion, a commercial spot developed by agency TBWA NEBOKO. The film focuses on themes of connection, following a protagonist as he moves through a residential home and later visits a family member. Shot with a cinematic approach and live-action technique, the production utilizes warm ambient lighting to enhance the domestic atmosphere. The narrative highlights intimate interactions between the characters and their dogs within a detailed interior setting.
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