Setia

Setia · Brand Identity

Fable&Co developed the brand identity for Setia, delivering a cohesive visual system across print and digital touchpoints. The work centers on a minimalist teal geometric logo composed of interlocking rounded shapes, anchored by a dark, sophisticated color palette. The project incorporates tactile paper textures and clean, modern typography to establish a professional presence. Application spans across responsive web interfaces, mobile layouts, and corporate stationery, utilizing studio lighting and architectural backgrounds to showcase the brand's versatility through a clean and minimalist aesthetic.