Selleys

Selleys · If it's Selleys it works

Selleys' latest campaign, 'If it's Selleys it works,' highlights the brand’s utility within the professional construction sector. The commercial centers on two tradespeople operating at height on a building exterior, utilizing high-visibility gear and safety equipment as they apply sealant against a coastal backdrop. The production, led by agency Howatson+Company with production support from FINCH and post-production by Heckler, leans into live-action techniques. The execution utilizes clean, warm-toned color grading to emphasize the durability and practical application of the product in demanding environments.