Ram

7 projects·0 creatives·

Featured Ram projects

This week's top Ram projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

Ram · Dream Bold

Ram’s Dream Bold campaign centers on an energetic narrative bridge between childhood imagination and full-scale vehicle performance. The commercial captures a young boy playing with toy trucks in a wooded setting, which cuts to high-speed sequences of full-sized pickup trucks navigating city streets and performing action-oriented maneuvers. Produced by Superprime Films, the project utilizes live-action technique and natural outdoor lighting to highlight both intricate toy textures and the raw power of the machinery. The sound design is led by IXYXI, rounding out the cinematic experience.