NYCFC
Featured NYCFC projects
This week's top NYCFC projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
NYCFC · Ready To Rise
NYCFC presents 'Ready To Rise,' a commercial campaign centered on the athletic journey of soccer players across New York City. The project captures the dedication behind the sport through sequences filmed in diverse urban environments, from subway platforms and rooftops to residential settings. Produced by Milk Money, the film utilizes cinematic lighting and natural light to balance raw, gritty textures with polished production values. The narrative focuses on the rhythm of training drills and the physicality of the sport, maintaining a high-energy, action-oriented aesthetic throughout.
NYCFC · Along these Lines
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