NUK

NUK · From First Latch to First Sip

NUK presents 'From First Latch to First Sip,' a commercial campaign centered on the brand's line of developmental feeding products. The spot features mothers and children in a domestic setting, highlighting the use of bottles and pacifiers during daily routines. The execution relies on a clean, live-action technique, utilizing warm, pastel-toned environments to create a soft aesthetic. The project focuses on the interaction between caregivers and infants within a modern home atmosphere.