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NUK: From First Latch to First Sip

Brand
Date

Mar 2026

Description

NUK presents 'From First Latch to First Sip,' a commercial campaign centered on the brand's line of developmental feeding products. The spot features mothers and children in a domestic setting, highlighting the use of bottles and pacifiers during daily routines. The execution relies on a clean, live-action technique, utilizing warm, pastel-toned environments to create a soft aesthetic. The project focuses on the interaction between caregivers and infants within a modern home atmosphere.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Color
Cream
Navy
Beige
Background

Living Room

Context

TVC / TV Commercial

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