Motorvogue
Featured Motorvogue projects
This week's top Motorvogue projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Motorvogue · June 23 TVC
Motorvogue showcases its multi-brand showroom in this commercial television campaign, highlighting an extensive inventory featuring Fiat, Citroen, and Abarth. The production utilizes dynamic drone footage to provide an aerial perspective of the dealership exterior, transitioning to detailed, polished interior shots that focus on vehicle design elements like headlights and grills. Throughout the spot, AdSmart from Sky employs live-action technique to capture the customer experience, featuring a test drive sequence set within a compact city vehicle. The project maintains a clean aesthetic, leveraging quick cuts to bridge the gap between individual brand displays and the broader dealership environment.
Motorvogue · Renault Clio - Nov 23
Motorvogue spotlights the latest Renault Clio in this automotive commercial, capturing the vehicle across diverse urban and coastal settings. The project leans into a cinematic visual approach, utilizing live-action footage to highlight the car's exterior design, interior smartphone integration, and tactile control interfaces. The edit emphasizes a clean aesthetic, with natural outdoor lighting accentuating the blue finish against contemporary concrete architecture and scenic bridge backdrops. AdSmart from Sky oversaw the agency and creative direction for the spot.
Motorvogue · Renault Kajar TVC
Motorvogue presents a thirty-second television commercial for the Renault Kadjar, developed in partnership with AdSmart from Sky. The spot serves as a showcase for the vehicle's design and driving capabilities, moving between suburban roads and urban architecture to highlight the crossover's presence. Integrating live-action technique with a CGI virtual ambassador, the film emphasizes the interior experience and infotainment system. The production leans into a clean, precise aesthetic that directs focus toward the vehicle's technical features.
Motorvogue · Winter Sale 2024 TVC
Motorvogue’s Winter Sale 2024 campaign highlights an extensive inventory of new and pre-owned vehicles, ranging from compact hatchbacks and SUVs to commercial vans. The promotional spot focuses on the dealership experience, showcasing available stock across their showroom forecourts. Produced by AdSmart from Sky, the campaign utilizes a clean, live-action technique to present the seasonal offers. The advertisement incorporates clear on-screen messaging and digital touchpoints to guide viewers toward current stock and delivery options.
Motorvogue · Fiat 500 2024 TVC
Motorvogue presents the latest Fiat 500 in this commercial feature, focusing on the hybrid model's design specifications. The footage captures the vehicle through crisp studio shots, highlighting exterior badging and interior instrumentation details. Produced by AdSmart from Sky, the spot integrates promotional finance offers and web calls-to-action as text overlays. The presentation utilizes a clean, live-action technique to showcase available vehicle colour options and technical interior features.
Motorvogue · Jan 2024 TVC
Motorvogue’s January 2024 television commercial focuses on automotive retail, showcasing a comprehensive inventory of used vehicles within a modern dealership environment. The production uses a commercial and polished visual language to present various makes and models, featuring both exterior beauty shots and interior dashboard details. Developed by AdSmart from Sky, the spot utilizes a live-action technique with bright, even lighting to highlight metallic vehicle finishes. The execution remains direct and fast-paced, incorporating promotional text overlays to communicate pricing and offers to the viewer.
Motorvogue · June 23 TVC
Motorvogue’s June 23 TVC highlights the brand’s automotive range through a series of sweeping wide shots and intimate interior views. The commercial leans into a clean, polished aesthetic to showcase dealership infrastructure and vehicle design. The film utilizes drone footage to capture the scale of the showroom and inventory, transitioning into close-up sequences that detail exterior emblems and interior upholstery. Developed with agency AdSmart from Sky, the piece serves as a visual documentation of the dealership's current retail environment.
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