Huxbaby
Featured Huxbaby projects
This week's top Huxbaby projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Huxbaby · Winter 2026
The Huxbaby Winter 2026 collection campaign captures the intersection of contemporary high street fashion and youthful exuberance. Moving beyond traditional childrenswear, the project leans into a playful yet editorial aesthetic, blending minimalist studio portraiture with subtle, garden-inspired lifestyle vignettes. Throughout the series, the imagery emphasizes tactile depth, using soft, even lighting to highlight rich textures—from plush teddy bear appliques and fuzzy cherry motifs to ruffled tulle and acid-wash denim. The campaign strikes a balance between polished commercial appeal and authentic, spontaneous expression, as seen in the genuine laughter and candid poses of the young talent. Under the production guidance of Belinda Blooman, the series maintains a cohesive visual language that emphasizes both the garments' intricate details and the vibrant personality of the subjects. The styling, meticulously curated by prop stylist Sheridan Davey, incorporates charming elements like woven baskets and classical stone architectural flourishes that ground the collection in a narrative of whimsical comfort. Complemented by the naturalistic grooming by hair and makeup artist Jaque Di Condio, the portraits utilize natural light and studio strobe techniques to create a clean, modern frame. This collection ultimately presents a sophisticated approach to children’s fashion, where vibrant palettes and retro-inflected accessories define a season of confident, everyday play.
Project Huxbaby · Treasures
Treasures is a children's fashion campaign for Huxbaby that presents a nostalgic, playful take on youth athletic and leisure wear. The imagery centres on an outdoor tennis court and poolside setting, layering classic, sun-drenched sporting motifs with whimsical graphic prints. Photographer Duncan Killick utilizes natural light to maintain a clean, warm aesthetic throughout the series, emphasizing the collection's pastel color palette and signature bear, strawberry, and dinosaur motifs. Fashion stylist Sheridan Davey curated the looks, which pair functional children's staples—such as matching sweatsuits, overalls, and swim sets—with props ranging from vintage wooden tennis rackets and trophies to cassette players and toy cameras.
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