GDST
Featured GDST projects
This week's top GDST projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
GDST · Olympics Hype
GDST celebrates student athleticism in 'Olympics Hype,' a high-energy campaign produced by AdSmart from Sky. The piece spotlights a diverse range of sports, from track hurdles and field hockey to swimming and gymnastics, within an academic setting. The edit relies on cinematic drone footage and intentional slow motion to capture the movement of student athletes. By balancing action-oriented sequences across school grounds, pools, and gymnasiums, the campaign frames physical activity as a core component of the student experience.
GDST · Olympics Friendship
The GDST Olympics Friendship campaign highlights the role of sports in student life, showcasing young female athletes in a variety of school settings. Produced with AdSmart from Sky, the video documentation captures students across hockey pitches, climbing walls, and swimming pools to reflect the energy of their athletic community. The project employs a documentary-style approach, utilizing natural light and live-action techniques to emphasize authenticity in movement. By blending candid shots with intentional commercial framing, the piece focuses on the intersection of teamwork and individual determination within a secondary education environment.
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