Fever-Tree
Featured Fever-Tree projects
This week's top Fever-Tree projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Fever-Tree · Mix With the Best
Fever-Tree’s 'Mix With the Best' campaign centers on the technical craft of mixology, highlighting the preparation of cocktails within professional bar and lounge environments. The commercial video focuses on the interplay of high-quality mixers, detailed bottle pours, and the precise handiwork of bartenders. Produced by SMUGGLER, the project utilizes live-action technique to capture the energy of the bar scene. Through a sequence of close-up shots of glassware and garnishes, the film emphasizes the clean aesthetic of the brand's product range while maintaining an ambient, warm atmosphere.
Fever-Tree · Mix With The Best :15
Fever-Tree presents 'Mix With The Best,' a commercial campaign highlighting the precise art of cocktail preparation. The :15 spot features bartenders at work, focusing on the sensory details of ice, glassware, and the pouring process within a bar setting framed by a city skyline. Produced with agency Droga5 New York and production house SMUGGLER, the project utilizes a cinematic live-action technique. Natural light illuminates the textures of the bar environment, creating a refined aesthetic for the beverage brand.
Fever-Tree · Mix With The Best :30
Fever-Tree presents their 30-second spot, "Mix With The Best," a commercial production highlighting the craft of cocktail preparation. The film captures the movement and detail of a high-energy bar environment through a series of rhythmic, live-action sequences. Developed by agency Droga5 New York and produced by SMUGGLER, the work leans into warm, clean visuals to emphasize the technical precision of the drink-making process. The edit brings together sound design and tight cinematography to showcase the artistry behind the glass.
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